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    Reviews3 February 20265 min read

    How Contractors Can Get 5-Star Reviews Consistently

    Jai Sohal

    JPS Solutions

    You finished a job. The customer's happy. You pack up your van, shake their hand, and leave. They say, 'I'll leave you a review.' And then they never do.


    Most of your customers are like this. They're happy. They'll probably call you again next time they need something. But leaving a review? It just doesn't happen unless you make it ridiculously easy.


    And that's the difference between having 5 reviews after two years and having 50 reviews after two years. One requires you to do the work. The other doesn't.


    Build a System That Gets Reviews


    Here's how to build a system that actually gets reviews:


    Ask Before They Forget


    Don't wait until they've gone home and moved on to thinking about their next problem. Before you leave the job, say something like, 'If you're happy with the work, would you mind leaving us a quick review on Google? It really helps our business.' Most people will say yes on the spot.


    Make It Brain-Dead Easy


    Don't say 'leave me a review on Google.' Have your phone ready with your Google Business Profile open, or better yet, send them a text with a direct link to your review page. One click. Done.


    Ask Every Customer


    Not just the ones you think will give you five stars. You'll be surprised. And if someone's not happy, ask them directly so you can fix it before they go online and complain.


    Make It Part of Your Routine


    Like packing up your tools, asking for a review should be automatic. Build it into your checklist before you leave every job.


    Follow Up


    Follow up with a text or email a few days later. Not everyone's going to leave a review immediately. But if you nudge them a few days after the job when they're still thinking positively, more will come through.


    The Compound Effect


    Here's what happens when you do this consistently: After 100 jobs, you don't have 5 reviews. You have 50. Maybe 60. And when someone searches for your service in your area and sees 50 five-star reviews? You look like the obvious choice. Your competitors with 5 reviews can't compete.


    This is why we say reviews are the #1 ranking factor for local contractors. Not because Google loves them (though they do), but because building a system to get them consistently is the most leverage you can get.

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